What journeys look like
Welcome
The first ninety days of a new supporter, automated and personal.
Stewardship
Thank-yous, updates and impact, timed to the supporter.
Campaigns
Segmented, personalised sends from the data your teams already keep.
Insight
Clear reporting on what works, in the same platform.
Marketing Cloud Engagement
The Engagement+ edition adds next-generation capabilities alongside your existing journeys, workflows, content and data.
Account Engagement
The Account Engagement+ edition does the same, with no rip-and-replace.
Frequently asked questions
We already use Marketing Cloud Engagement - do we lose our journeys?
What does a supporter journey actually mean?
Where do we start?
Stories from charities like yours

Marketing Cloud Engagement
Nonprofit Success Pack
Hours of manual work saved every week through automated supporter journeys
Marketing Cloud automation transformed supporter engagement at the Trust, saving hours of manual work and enabling more personal, timely communications.
Learn more

Marketing Cloud Account Engagement
The Leprosy Mission: Clarity on data for smarter supporter campaigns
A Salesforce implementation gave The Leprosy Mission Shop clarity on their data for the first time, turning scattered records into insight the team can act on.
Learn more

Nonprofit Success Pack
The Passage: A better donor experience from first gift to lasting support
Salesforce gave The Passage’s fundraising team the tools to grow revenue more effectively, improving the donor experience at every touchpoint.
Learn more